Our Philosophy.

From kids to adults, all surfers share the same desire to ride a wave better. At The Art of Surfing (TAOS), we recognise the growing demand for expert-level surf coaching and training among not just elite surfers, but also recreational surfers who typically just want to be able to generate more speed and do a nice top turn.

TAOS offers high-performance, personalised surf coaching for all abilities. We specialise in technique, video analysis, equipment and competition-based fundamentals.

Coaching Options

  • Private

    One-to-one or group coaching sessions tailored to individual needs

  • Squads

    Group coaching programmes for school kids in the Bay of Plenty

  • Camps

    Camps and courses designed to take your surfing to the next level

Private

Our private coaching sessions are the ultimate way to maximise your surfing potential. Tailored to meet your individual needs, these sessions offer personalised coaching and close attention to detail to help you progress quickly.

Private sessions are flexible and can be one-on-one or in small or larger groups. Book in for a date and time that works for you.

Filmed Surfing Session

All our surf coaching lessons are captured on film, allowing us to provide you with on-the-spot reviews using state-of-the-art analysis software


Video Analysis

You’ll get visual feedback via advanced analysis software on an iPad, complete with split-screen comparisons between you and a module surfer.


Clear Instructions

We’ll give you clear instructions and training methods to correct your surfing technique – then it’s time to put your learning into practice.

Private Coaching Costs

  • Junior U18 - $200

    Adult - $250

    Sessions 1.5 hours

  • Junior U18 - $150 each

    Adult - $180 each

    Sessions 1.5 hours

  • Junior U18 - $130 each

    Adult - $160 each

    Sessions 2 hours

  • Junior U18 - $100 each

    Adult - $140 each

    Sessions 2 hours

“I had looked at TAOS courses for 18 months before I signed up for a course. Now I wish I hadn’t procrastinated! I started surfing at 31 and am now 36. I think in hindsight I had plateaued and I just didn’t know what I was doing wrong and what I was supposed to do to progress. I believe that if I hadn’t done these courses I would have got to 10 years surfing and still be the same.”

— Ben Burnett

Squads

Our after-school squad programmes run in conjunction with the school terms. They’re the fastest way for kids to progress their surfing through consistent training with The Art of Surfing.

 

Level Requirements

Our squad programmes are available to all developing surfers aged 8-17 years who have their own surfboard and can catch their own waves.


Group Learning

The weekly sessions will cover the fundamentals of ocean knowledge, water safety, technique, competitive surfing and equipment.


No Surf, No Problem

If there are no waves, we’ll run our on-land surf simulation training sessions using SmoothStar skateboards to perfect your technique.

“I found your day course awesome. I went away feeling positive and with the knowledge on how to progress with my surfing. Since the course, I've been working hard on my technique in and out of the water. I’ll certainly be attending more courses in the future.”

— Matt Allen

Camps

World-class camps and coaching experiences in New Zealand, Australia, Bali and beyond.

 

Tailored Surf Coaching

Experience a unique coaching programme tailored to your personal objectives. Progress faster with multi-day surf sessions, technique analysis and land-based training.


World-Class Surf Locations

We run surf coaching camps at top surf spots in New Zealand and around the world, to make sure you can score the best waves possible.


Authentic Travel Experiences

Enjoy meeting like-minded surfers and experiencing the highlights of your chosen destination – while improving your surfing at the same time.

Learn More

Unsure of your surfing level?

Check out our guide.

You can feel confident that our coaching is a good fit for your level of surfing.

Want to be coached remotely? Fast-track your progression with TAOS Remote Coaching.

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Get priority access to TAOS Remote Coaching and member pricing through our TAOS Academy Membership.